According to figures communicated by BPI and Snep, roughly the same number of music streams were played in the UK and France in 2015: 54 billion in the former, 50 billion in the latter.
Yet when you crunch these numbers further, something isn’t right.
In 2015, the UK’s 53.7 billion streams consisted of a 50 – 50 split between audio and video.
Yet in France, the breakdown between audio and video streams was an unbalanced 35% – 65% split in favour of video.
Nous mettons les chiffres les plus importants à disposition du grand public. Ces chiffres sont calculés sur l’univers suivant : > La population de 12 ans et plus ;
Derniers résultats des écoutes radio du CIM.
We got good news back in January when we learned that, at a retail level, the UK’s recorded music industry grew 3.5% in 2015.
Today, a reality check: the money which then made its way to labels from sales and streaming actually fell 0.9% in the year to £688m ($1bn), says the BPI.
When performance rights are folded in, total label income did rise by a sliver (0.6%) in 2015 – some positive news, but meager consolation when new startling figures about YouTube are considered.
According to the BPI’s new Music Market 2016 yearbook, 26.9 billion video streams of music (across YouTube and Vevo) were measured by the Official Charts Company in 2015, up 88% on the year before.
Meanwhile, audio streams grew at a slightly slower pace. They were up 82% to 26.6bn streams.
That meant Vevo and YouTube were responsible for more than 50% of all on-demand music streams in the year – up on the 49% these services claimed in 2014.
SoundCloud Go is a whole new way to make revenue for your tracks and will help get your music out there since it is a subscription based service. With that said though, that means that potentially there is confusion over some material showing up in your profile without you uploading it and other concerns and questions.
This post has been prepared to make you understand the entire situation as a whole.